SENTRUM and Hilton: Partnering for Ongoing Transformation with Shared Goals
As part of our SENTRUM project, the training program we implemented with Hilton Hotels in Birgi stands as a strong example of the “Partnerships for the Goals” principle within the sustainable development goals.
This program, designed for local tourism businesses, provided a multifaceted development opportunity by increasing access to knowledge—covering areas from financial management and digital marketing to environmental awareness and guest experience.
Participants were introduced to new ways to make their businesses more sustainable and took a significant step forward on their transformation journey.
The Sustainability Management Certificates awarded mark just the beginning of this journey.
While SENTRUM makes knowledge accessible in Birgi, our collaboration with Hilton lays the foundation for a long-term partnership open to growth and sustainable transformation.
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